Lessons from Wiley Coyote.

That’s easy.

Wiley E. Coyote.

I see myself in him a lot. He pushes after one goal and that’s to catch the Road Runner. And it not that he’s crazy. Crazy would be doing it the same way, every time, and expecting the results to be different. He tries different ways and they all fail.

It’s not his fault that he’s outclassed by the road runner. Or that the laws of Physics breakdown and he ends up being a victim of the impossible. Or that Gravity still works or that Acme makes terrible products.

No, he keeps going hoping that somehow, someway, it will work out.

And it certainly isn’t his fault that when it finally did work out for him, that he had no clue what to do with the road runner after he’d cuaght him.